Meaning & Origin
“Low-hanging fruit” refers to simple, high-yield opportunities that are easy to reach and execute. The image comes from fruit that hangs low on a tree — you can pick it without climbing or special tools. In business and productivity, it means quick wins you can capture early.
Pronunciation Guide
- low — sounds like “go.”
- hanging — two syllables: HANG‑ing.
- fruit — long “oo,” like “true.”
- Natural rhythm: LOW‑hang‑ing FRUIT.
Usage & Sentence Examples
Use it for tasks or leads that are easiest to complete or convert.
- Fixing the top three UX bugs is our low-hanging fruit this sprint.
- Start with customers who already asked for a demo — they’re low-hanging fruit.
- Cleaning the dataset is low-hanging fruit before we retrain the model.
- The expired coupons are low-hanging fruit for re‑engagement.
- Let’s grab the SEO low-hanging fruit: titles, meta descriptions, and internal links.
- Once we ship the quick wins, we can tackle harder roadmap items.
Synonyms
quick wins · easy wins · easy pickings · obvious opportunities · first steps · low-effort, high-impact tasks